Aurora Tech - Autonomous Cars...Shush

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•Three former executives at Google, Tesla and Uber who once raced to be the first to develop self-driving cars have adopted a new strategy: Slow down. And shut up.

At their new company Aurora Tech, which is developing self-driving technology for carmakers including Volkswagen and Hyundai, the rules are simple: No flashy launches, mind-blowing timelines or hyper-choreographed performances on closed tracks.

Complete Article: The Washington Post