Nissan and Yahoo! Music "Share the Passion" and The Auto
Channel was There!
Nicholas Frankl
Senior Editor
The Autochannel joined approximately 350 guests with Nissan and Yahoo!Music
to celebrate the one-year anniversary of Nissan Live Sets. The
red-carpet event, hosted by Milo Ventimiglia from Heroes, featured a DJ set
by Samantha Ronson followed by a live performance by Matchbox Twenty.
Guests included socialite, Paris Hilton and actors Dave Annable and
Emily Vancamp (Brothers & Sisters); David Spade (Rules of Engagement); Joe
Reitman (Lady In the Water); Dominique Swain (Alpha Dog, Face Off; )
Madeline Zima (Californication); David Blue (Ugly Betty) and Carly Pope
(24).
Party guests checked out the Nissan GT- R prior to the performance by
Matchbox Twenty. For the ‘cool’ LA set, this was the first time
most of them had seen anything like the GT-R from Nissan and in fact many
didn’t even know what it was, exactly what a ‘halo’ car
should do for a brand and just what Ben Poore did in his prior role as
Ford GT project and VIP team leader. Well it worked for FORD and the
Mustang, so it should work for Nissan too and with a sneak preview of the
Nissan FORUM Concept Van for select automotive and lifestyle media, the
sheshepoopoo crowd got a lot more then they bargained for.
Artists that have graced the Nissan Live Sets stage in the past year
include, Christina Aguilera, Tony Bennett, John Legend, Joss Stone, Avril
Lavigne, Maroon 5, Velvet Revolver, Lifehouse, Common, Melissa Etheridge,
Santana, PJ Harvey, Incubus, Beck, Macy Gray, Nas, The Stooges, Chris
Cornell, Enrique Iglesias, Kelly Clarkson, Ryan Adams, Rascal Flatts, Foo
Fighters and Wyclef Jean.