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GM April 2004 Sales Report

"Truckfest" Drives Industry Sales Records for GM Trucks and Utilities
New Chevrolet Equinox and Colorado Models Off to Fast Start

DETROIT - General Motors dealers sold 401,451 new cars and trucks in April, up slightly (+0.2 percent) compared to April 2003. GM's truck sales (248,555) were up 1.5 percent and car sales (152,896) were down 2 percent.

"GM's sales in April are up slightly compared to year-ago results," said John Smith, group vice president, GM North America Vehicle Sales, Service and Marketing. "Truckfest delivered solid results in key categories, including new industry records for total truck sales and utility sales, and we will continue this program in May. We have work to do on the car side of our business, but with upcoming new entries like the Pontiac G6, Buick LaCrosse and Cadillac STS and an improving economy, we expect to see continued growth for both the industry and GM."

GM Truck Sales

GM's industry-leading truck sales established a new industry record in April with a 1.5 percent increase compared to last year. Both Cadillac and Chevrolet set April sales records for trucks. Chevrolet had 164,893 truck deliveries, up 1 percent. Cadillac truck sales (6,649) improved 30 percent. Full-size pickup deliveries were down 4 percent, compared to record year-ago sales, yet led the industry and reached nearly 88, 000 units (87,261).

Sport utility vehicle sales again surpassed the 100,000-unit mark with 109,072 deliveries, a 6 percent increase and another industry record. GM remains the only manufacturer to sell over 100,000 utilities in a month. Small utilities set the pace, with 18,718 deliveries, a 100 percent improvement over last year. Saturn Vue sales (10,671) were up 59 percent, and Chevrolet Equinox sales continued to gain momentum with 6,500 deliveries in April. Mid-size utility sales (45,447) were up 4 percent, led by Chevrolet TrailBlazer (19,542), up 2 percent, and GMC Envoy (10,306), with a sales increase of 8 percent.

GM Car Sales

GM's car sales declined 2 percent compared to last April. Mid-size car sales were up 3 percent, paced by Pontiac Grand Prix (up 35 percent) and Grand Am (up 40 percent). In the entry-level segment, Pontiac Vibe sales were up 7 percent. Among GM's launch vehicles, Aveo had its best sales month to-date (3,900), 12 percent above March.

Divisional Highlights

Chevrolet - The recently-launched Equinox continued to gain sales strength with 6,500 deliveries in April. The new Colorado mid-size pickup also had a strong month with 10,461 deliveries, up 22 percent from last month. Avalanche achieved record April sales with 7,945 deliveries, 19 percent over last year.

Cadillac - Cadillac sales momentum continued in April with a 30 percent improvement in truck sales (6,649). SRX had 2,209 deliveries. In April, Cadillac re-emerged as a leader in initial vehicle quality among luxury nameplates based on the 2004 J.D. Power and Associates Initial Quality Study.

GMC - GMC had strong sales in April with 49,748 deliveries, down slightly from record year-ago levels (-0.6 percent). The new Canyon mid-size pickup had 2,262 sales, resulting in a 12 percent increase over March sales. Yukon continued its exceptional sales pace, establishing a new April sales record with 7,138 deliveries, up 3 percent.

HUMMER - HUMMER sales were 2,268. H2 sales totaled 2,218.

Pontiac - Pontiac's total vehicle deliveries in April (42,345) improved 16 percent, with car sales (36,781) up 26 percent. Vibe set a monthly sales record in April with 5,478 deliveries, up 7 percent. Grand Prix sales (10,156) were up 35 percent, and Grand Am sales (14,347) increased 40 percent.

Saturn - Saturn's total deliveries in April were 21,778, marking three consecutive months of sales increases this year. VUE achieved record monthly sales (10,671), which were up 60 percent. Ion had 8,303 sales, a 1 percent increase over last year and an April sales record.

Certified Used Vehicles

April 2004 sales for all GM certified used vehicle brands, including GM Certified Used Vehicles, Cadillac Certified Pre-Owned, Used Cars from Saturn and Saab Certified Pre-Owned, were 40,977 units, down 3 percent from April 2003.

GM Certified Used Vehicles, the industry's top-selling manufacturer-certified used brand, led the way with April sales of 34,169 units, a 3 percent decline from year-ago totals. GM Certified Used Vehicles continues to lead all certified pre-owned brands with 2004 sales of 143,619 units through April 30.

Saab Certified Pre-Owned Vehicles sold 728 units in April, up 10 percent. Cadillac Certified Pre-Owned Vehicles posted sales of 2,862 units in April, down 2 percent, and Used Cars from Saturn sold 3,218 units, down 2 percent from year-ago figures.

"GM Certified Used Vehicles continues to lead all certified brands, with year-to-date sales through April up nearly 10 percent over year-ago figures, while year-to-date sales for all GM's certified brands are up more than 9 percent," Smith said. "We're optimistic that we'll see continued sales growth through the rest of 2004."

GM North America Announces April Production Results; 2004 Second-Quarter Production Forecast Unchanged

In April, GM North America produced 455,000 vehicles (177,000 cars and 278,000 trucks) in North America, compared to 461,000 vehicles (179,000 cars and 282,000 trucks) produced in April 2003. Production totals include joint venture production of 20,000 vehicles in April 2004 and 15,000 in April 2003.

In addition, GM North America's current 2004 second-quarter production forecast remains unchanged at 1.38 million vehicles (539,000 cars and 841,000 trucks). In the second quarter of 2003, GM North America built 1.38 million vehicles (544,000 cars and 837,000 trucks).

GM also announced current 2004 second-quarter production forecasts for its international regions:

GM Europe - The region's current 2004 second-quarter production forecast is 496,000 vehicles, down 10,000 vehicles compared to last month's guidance of 506,000 vehicles. GM Europe built 488,000 units in the second quarter of 2003.

GM Asia Pacific - GM Asia Pacific's current second-quarter forecast is 150,000 vehicles, up 1,000 vehicles from last month's forecast of 149,000 vehicles. GM Asia Pacific built 90,000 vehicles in the second quarter of 2003.

GM Latin America, Africa and the Middle East - The region's current second-quarter production forecast is 174,000 vehicles, up 7,000 vehicles from last month's forecast of 167,000 vehicles. The region built 128,000 vehicles in the second quarter of 2003.

General Motors Corp. , the world's largest vehicle manufacturer, employs about 325,000 people globally in its core automotive business and subsidiaries. Founded in 1908, GM has been the global automotive sales leader since 1931. GM today has manufacturing operations in 32 countries, and its vehicles are sold in 192 countries. In 2003, GM sold nearly 8.6 million cars and trucks, about 15 percent of the global vehicle market. GM's global headquarters is at the GM Renaissance Center in Detroit. More information on GM and its products can be found on the company's consumer website at www.gm.com.

Note: GM sales and production results are available on GM Media OnLine at http://media.gm.com by clicking on News, then Sales/Production. In this press release and related comments by General Motors management, our use of the words "expect," "anticipate," "estimate," "forecast," "objective," "plan," "goal" and similar expressions is intended to identify forward looking statements. While these statements represent our current judgment on what the future may hold, and we believe these judgments are reasonable, actual results may differ materially due to numerous important factors that are described in GM's most recent report on SEC Form 10-K (at page II-20) which may be revised or supplemented in subsequent reports on SEC Forms 10-Q and 8-K. Such factors include, among others, the following: changes in economic conditions, currency exchange rates or political stability; shortages of fuel, labor strikes or work stoppages; market acceptance of the corporation's new products; significant changes in the competitive environment; changes in laws, regulations and tax rates; and, the ability of the corporation to achieve reductions in cost and employment levels to realize production efficiencies and implement capital expenditures at levels and times planned by management.

# # #

 

Curr S/D:26
Prev S/D:26

April

Calendar Year-to-Date
January - April

2004

2003

% Chg
per S/D

2004

2003

%Chg

Vehicle Total

401,451

400,687

0.2

1,468,567

1,419,097

3.5

Car Total

152,896

155,722

-1.8

613,788

609,981

0.6

Truck Total

248,555

244,965

1.5

854,779

809,116

5.6

Light Truck Total

244,241

241,249

1.2

840,500

796,980

5.5

Light Vehicle Total

397,137

396,971

0.0

1,454,288

1,406,961

3.4

Market DivisionVehicle Total

Buick

25,473

25,389

0.3

103,485

108,678

-4.8

Cadillac

16,418

17,955

-8.6

67,593

64,215

5.3

Chevrolet

235,025

230,659

1.9

835,868

774,049

8.0

GMC

49,748

50,037

-0.6

180,211

158,066

14.0

HUMMER

2,268

2,883

-21.3

8,670

11,522

-24.8

Oldsmobile

3,719

10,080

-63.1

20,750

43,491

-52.3

Other - Isuzu

1,203

1,109

8.5

4,064

3,965

2.5

Pontiac

42,345

36,625

15.6

162,703

143,658

13.3

Saab

3,474

4,967

-30.1

11,524

15,852

-27.3

Saturn

21,778

20,983

3.8

73,699

95,601

-22.9

Sales of Domestically Produced Vehicles

Car

144,872

150,745

-3.9

588,030

594,114

-1.0

Light Truck

244,241

241,249

1.2

840,500

796,980

5.5

Twenty-six selling days for the April period this year and twenty-six for last year.

* American Isuzu Motors, Inc., dealer sales of commercial vehicles distributed by General Motors Corporation as reported to General Motors by American Isuzu Motors, Inc.

 

2-1P
GM Car Deliveries - (United States)
April 2004

 

April

Calendar Year-to-Date
January - April

2004

2003

%Chg
per S/D

2004

2003

%Chg

Selling Days (S/D)

26

26

       

Century

6,863

6,420

6.9

25,390

38,249

-33.6

LeSabre

8,266

8,982

-8.0

34,821

31,267

11.4

Park Avenue

1,475

2,114

-30.2

6,755

8,257

-18.2

Regal

2,217

2,004

10.6

7,391

7,377

0.2

Buick Total

18,821

19,520

-3.6

74,357

85,150

-12.7

Catera

0

10

***.*

0

15

***.*

CTS

4,738

5,751

-17.6

18,911

16,707

13.2

DeVille

4,273

5,888

-27.4

19,630

23,318

-15.8

Eldorado

6

23

-73.9

7

168

-95.8

Seville

413

1,173

-64.8

1,742

7,721

-77.4

XLR

339

0

***.*

1,256

0

***.*

Cadillac Total

9,769

12,845

-23.9

41,546

47,929

-13.3

Aveo

3,900

0

***.*

11,783

0

***.*

Camaro

108

171

-36.8

127

746

-83.0

Cavalier

17,217

18,405

-6.5

67,278

70,629

-4.7

Classic

9,032

0

***.*

38,044

0

***.*

Corvette

3,169

6,249

-49.3

11,570

12,233

-5.4

Impala

22,149

24,487

-9.5

94,773

83,272

13.8

Lumina

0

15

***.*

0

15

***.*

Malibu

9,462

11,681

-19.0

38,451

50,413

-23.7

Metro

0

1

***.*

0

1

***.*

Monte Carlo

4,125

5,721

-27.9

18,005

20,281

-11.2

Prizm

4

12

-66.7

5

16

-68.8

SSR

966

0

***.*

4,035

0

***.*

Chevrolet Total

70,132

66,742

5.1

284,071

237,606

19.6

Alero

2,728

7,395

-63.1

15,961

33,131

-51.8

Aurora

42

576

-92.7

146

1,645

-91.1

Intrigue

42

138

-69.6

55

496

-88.9

Oldsmobile Total

2,812

8,109

-65.3

16,162

35,272

-54.2

Bonneville

2,571

3,044

-15.5

9,877

8,969

10.1

Firebird

90

141

-36.2

109

610

-82.1

Grand Am

14,347

10,269

39.7

51,593

43,688

18.1

Grand Prix

10,156

7,521

35.0

48,768

32,093

52.0

GTO

650

0

***.*

2,451

0

***.*

Sunfire

3,489

3,159

10.4

12,666

11,400

11.1

Vibe

5,478

5,118

7.0

17,959

23,160

-22.5

Pontiac Total

36,781

29,252

25.7

143,423

119,920

19.6

9-3

2,762

3,734

-26.0

9,055

11,623

-22.1

9-5

712

1,233

-42.3

2,469

4,229

-41.6

Saab Total

3,474

4,967

-30.1

11,524

15,852

-27.3

ION

8,303

8,243

0.7

33,408

34,026

-1.8

Saturn L Series

2,804

5,560

-49.6

9,297

28,423

-67.3

Saturn S Series

0

484

***.*

0

5,803

***.*

Saturn Total

11,107

14,287

-22.3

42,705

68,252

-37.4

GM Total

152,896

155,722

-1.8

613,788

609,981

0.6

GM Car Deliveries by Production Source

GM North America *

144,872

150,745

-3.9

588,030

594,114

-1.0

GM Import

8,024

4,977

61.2

25,758

15,867

62.3

GM Total

152,896

155,722

-1.8

613,788

609,981

0.6

GM Car Deliveries by Production Source and Marketing Division

Buick Total

18,821

19,520

-3.6

74,357

85,150

-12.7

Cadillac Total

9,769

12,835

-23.9

41,546

47,914

-13.3

Chevrolet Total

66,232

66,742

-0.8

272,288

237,606

14.6

Oldsmobile Total

2,812

8,109

-65.3

16,162

35,272

-54.2

Pontiac Total

36,131

29,252

23.5

140,972

119,920

17.6

Saturn Total

11,107

14,287

-22.3

42,705

68,252

-37.4

GM North America Total*

144,872

150,745

-3.9

588,030

594,114

-1.0

Cadillac Total

0

10

***.*

0

15

***.*

Chevrolet Total

3,900

0

***.*

11,783

0

***.*

Pontiac Total

650

0

***.*

2,451

0

***.*

Saab Total

3,474

4,967

-30.1

11,524

15,852

-27.3

GM Import Total

8,024

4,977

61.2

25,758

15,867

62.3

GM Vehicle Deliveries by Marketing Division

Buick Total

25,473

25,389

0.3

103,485

108,678

-4.8

Cadillac Total

16,418

17,955

-8.6

67,593

64,215

5.3

Chevrolet Total

235,025

230,659

1.9

835,868

774,049

8.0

GMC Total

49,748

50,037

-0.6

180,211

158,066

14.0

HUMMER Total

2,268

2,883

-21.3

8,670

11,522

-24.8

Oldsmobile Total

3,719

10,080

-63.1

20,750

43,491

-52.3

Other-Isuzu Total

1,203

1,109

8.5

4,064

3,965

2.5

Pontiac Total

42,345

36,625

15.6

162,703

143,658

13.3

Saab Total

3,474

4,967

-30.1

11,524

15,852

-27.3

Saturn Total

21,778

20,983

3.8

73,699

95,601

-22.9

GM Total

401,451

400,687

0.2

1,468,567

1,419,097

3.5

* Includes US/Canada/Mexico

 

3-1P
GM Truck Deliveries - (United States)
April 2004

 

April

Calendar Year-to-Date
January - April

2004

2003

% Chg
per S/D

2004

2003

%Chg

Selling Days (S/D)

26

26

       

Rainier

1,367

0

***.*

6,799

0

***.*

Rendezvous

5,285

5,869

-10.0

22,329

23,528

-5.1

Total Buick

6,652

5,869

13.3

29,128

23,528

23.8

Escalade

2,474

2,996

-17.4

10,013

9,770

2.5

Escalade ESV

1,066

1,231

-13.4

3,906

3,497

11.7

Escalade EXT

900

883

1.9

3,280

3,019

8.6

SRX

2,209

0

***.*

8,848

0

***.*

Total Cadillac

6,649

5,110

30.1

26,047

16,286

59.9

Astro

3,405

5,731

-40.6

11,306

14,284

-20.8

C/K Suburban(Chevy)

8,887

11,201

-20.7

34,643

33,364

3.8

Chevy C/T Series

76

136

-44.1

137

384

-64.3

Chevy W Series

187

180

3.9

684

719

-4.9

Colorado

10,461

0

***.*

27,736

0

***.*

Equinox

6,500

0

***.*

7,551

0

***.*

Express Cutaway/G Cut

1,695

1,625

4.3

5,771

5,313

8.6

Express Panel/G Van

7,120

6,692

6.4

23,447

19,513

20.2

Express/G Sportvan

2,557

1,591

60.7

5,738

5,129

11.9

Kodiak 4/5 Series

696

746

-6.7

2,447

2,186

11.9

Kodiak 6/7/8 Series

380

167

127.5

1,307

610

114.3

S/T Blazer

6,351

4,087

55.4

16,118

16,719

-3.6

S/T Pickup

1,444

11,911

-87.9

6,273

43,438

-85.6

Tahoe

15,357

17,440

-11.9

57,768

51,606

11.9

Tracker

1,547

2,661

-41.9

7,503

11,256

-33.3

TrailBlazer

19,542

19,246

1.5

81,217

74,252

9.4

Venture

10,189

8,304

22.7

26,967

29,897

-9.8

Avalanche

7,945

6,698

18.6

27,293

25,709

6.2

Silverado-C/K Pickup

60,554

65,501

-7.6

207,891

202,064

2.9

Chevrolet Fullsize Pickups

68,499

72,199

-5.1

235,184

227,773

3.3

Chevrolet Total

164,893

163,917

0.6

551,797

536,443

2.9

Canyon

2,262

0

***.*

6,408

0

***.*

Envoy

10,306

9,550

7.9

41,230

35,195

17.1

GMC C/T Series

169

268

-36.9

266

856

-68.9

GMC W Series

486

419

16.0

1,459

1,329

9.8

S/T Jimmy

0

36

***.*

0

52

***.*

Safari (GMC)

694

1,093

-36.5

2,364

3,708

-36.2

Savana Panel/G Classic

1,988

2,012

-1.2

6,514

5,693

14.4

Savana Special/G Cut

1,581

1,151

37.4

7,315

3,425

113.6

Savana/Rally

199

306

-35.0

783

986

-20.6

Sierra

18,762

18,878

-0.6

62,533

57,361

9.0

Sonoma

438

2,974

-85.3

2,003

10,281

-80.5

Topkick 4/5 Series

531

386

37.6

2,072

1,203

72.2

Topkick 6/7/8 Series

586

305

92.1

1,843

884

108.5

Yukon

7,138

6,942

2.8

27,594

20,948

31.7

Yukon XL

4,608

5,717

-19.4

17,827

16,145

10.4

GMC Total

49,748

50,037

-0.6

180,211

158,066

14.0

HUMMER H1

50

77

-35.1

152

228

-33.3

HUMMER H2

2,218

2,806

-21.0

8,518

11,294

-24.6

HUMMER Total

2,268

2,883

-21.3

8,670

11,522

-24.8

Bravada

251

750

-66.5

1,027

2,932

-65.0

Silhouette

656

1,221

-46.3

3,561

5,287

-32.6

Oldsmobile Total

907

1,971

-54.0

4,588

8,219

-44.2

Other-Isuzu F Series

96

161

-40.4

372

514

-27.6

Other-Isuzu N Series

1,107

948

16.8

3,692

3,451

7.0

Other-Isuzu Total

1,203

1,109

8.5

4,064

3,965

2.5

Aztek

2,345

4,316

-45.7

7,416

11,311

-34.4

Montana

3,219

3,057

5.3

11,864

12,427

-4.5

Pontiac Total

5,564

7,373

-24.5

19,280

23,738

-18.8

VUE

10,671

6,696

59.4

30,994

27,349

13.3

Saturn Total

10,671

6,696

59.4

30,994

27,349

13.3

GM Total

248,555

244,965

1.5

854,779

809,116

5.6

GM TRUCK Deliveries by Production Source

GM North America *

247,062

243,661

1.4

849,863

804,753

5.6

GM Import

1,493

1,304

14.5

4,916

4,363

12.7

GM Total

248,555

244,965

1.5

854,779

809,116

5.6

GM Light Duty Truck Deliveries by Production Source

GM North America *

244,241

241,249

1.2

840,500

796,980

5.5

GM Import

0

0

***.*

0

0

***.*

GM Total

244,241

241,249

1.2

840,500

796,980

5.5

GM TRUCK Deliveries by Production Source and Marketing Division

Buick Total

6,652

5,869

13.3

29,128

23,528

23.8

Cadillac Total

6,649

5,110

30.1

26,047

16,286

59.9

Chevrolet Total

164,769

163,795

0.6

551,366

535,947

2.9

GMC Total

49,371

49,696

-0.7

179,059

157,049

14.0

HUMMER Total

2,268

2,883

-21.3

8,670

11,522

-24.8

Oldsmobile Total

907

1,971

-54.0

4,588

8,219

-44.2

Other-Isuzu Total

211

268

-21.3

731

1,115

-34.4

Pontiac Total

5,564

7,373

-24.5

19,280

23,738

-18.8

Saturn Total

10,671

6,696

59.4

30,994

27,349

13.3

GM North America Total*

247,062

243,661

1.4

849,863

804,753

5.6

Chevrolet Total

124

122

1.6

431

496

-13.1

GMC Total

377

341

10.6

1,152

1,017

13.3

Other-Isuzu Total

992

841

18.0

3,333

2,850

16.9

GM Import Total

1,493

1,304

14.5

4,916

4,363

12.7

GM Light Truck Deliveries by Production Source and Marketing Division

Buick Total

6,652

5,869

13.3

29,128

23,528

23.8

Cadillac Total

6,649

5,110

30.1

26,047

16,286

59.9

Chevrolet Total

163,554

162,688

0.5

547,222

532,544

2.8

GMC Total

47,976

48,659

-1.4

174,571

153,794

13.5

HUMMER Total

2,268

2,883

-21.3

8,670

11,522

-24.8

Oldsmobile Total

907

1,971

-54.0

4,588

8,219

-44.2

Pontiac Total

5,564

7,373

-24.5

19,280

23,738

-18.8

Saturn Total

10,671

6,696

59.4

30,994

27,349

13.3

GM North America Total*

244,241

241,249

1.2

840,500

796,980

5.5

GM Light Truck Deliveries by Marketing Division

Buick Total

6,652

5,869

13.3

29,128

23,528

23.8

Cadillac Total

6,649

5,110

30.1

26,047

16,286

59.9

Chevrolet Total

163,554

162,688

0.5

547,222

532,544

2.8

GMC Total

47,976

48,659

-1.4

174,571

153,794

13.5

HUMMER Total

2,268

2,883

-21.3

8,670

11,522

-24.8

Oldsmobile Total

907

1,971

-54.0

4,588

8,219

-44.2

Pontiac Total

5,564

7,373

-24.5

19,280

23,738

-18.8

Saturn Total

10,671

6,696

59.4

30,994

27,349

13.3

GM Total

244,241

241,249

1.2

840,500

796,980

5.5

* Includes US/Canada/Mexico